About Zuzana Rafnar

I’m Zuzana Rafnar, the creative mind behind Zuzana Rafnar Design—where strategy meets creativity to build impactful brand identities. With a background in IT, HR, and graphic design, I bring a unique perspective that blends technical expertise with artistic vision.

My passion lies in crafting authentic, professional, and visually striking designs that not only look great but also deliver real results. I specialize in brand identity, web design, motion graphics, and print materials, helping businesses establish a strong, memorable presence in the digital and physical world.

I currently live in Northern Norway, surrounded by breathtaking landscapes, the Northern Lights, and the midnight sun. This ever-changing scenery fuels my creativity and gives me a deep appreciation for bold contrasts, natural aesthetics, and innovative design solutions.

Having worked with clients globally—from Czechia to Iceland, Norway to Chile—I understand the importance of cultural and market-specific branding. My goal is to create designs that connect, inspire, and elevate brands with a strategic approach backed by color psychology, UX principles, and storytelling.

When I’m not designing, you’ll find me exploring new creative ideas, learning about emerging technologies, or simply enjoying the beauty of the Arctic surroundings. If you're looking for a brand that stands out and truly represents your vision, let’s create something extraordinary together!